In the heartland of Wisconsin, where the open road stretches out for miles and trucking is more than a profession; it’s a way of life, Rob Harris stands as a testament to the enduring legacy of family and passion for trucking. Owner of Extreme Transportation Specialized, a company deeply ingrained in heavy hauling, Rob Harris recently made waves in the trucking world with his stunning 2022 Kenworth W900L, aptly named ‘Not Too Blue 2.’ This remarkable rig made its mark at the prestigious 2023 Shell Rotella SuperRigs working truck show in Gillette, Wyoming, where it clinched the top spot in the Working Truck — Limited Mileage class.
At SuperRigs in June, Harris proudly showcased his small fleet of 17 trucks, each a testament to his lifelong dedication to the industry. Extreme Transportation Specialized is renowned for its expertise in oversized hauling on 53-foot curtain-side trailers, stretch double-drops, and various open-deck trailers. The company’s roots run deep, with Rob Harris following in his father’s footsteps, who founded the business. Today, Rob’s son, Robbie, plays a pivotal role in the company’s operations, keeping the family tradition alive.
However, what sets Rob Harris apart is his legacy and unwavering commitment to innovation and style in the trucking world. ‘Not Too Blue 2’ is a prime example of his dedication to pushing the boundaries of truck customization.
A remarkable fact about ‘Not Too Blue 2’ is that it’s a near-replica of a 1994 Kenworth W900L called ‘Not Too Blue,’ which Rob owned and showcased on the truck show circuit in the 1990s. The defining feature of both trucks is the mesmerizing color-changing effect achieved with PPG Harlequin paint. Inspired by the iconic NASCAR paint schemes of Jeff Gordon’s No. 24 DuPont car in the 1990s, Rob decided to bring this captivating color-shifting magic to the trucking world.
The magic lies in the fenders and dash panels. Painted with PPG Harlequin paint, these surfaces create a dazzling spectacle that shifts between shades of blue, purple, and gold depending on the angle of light. It’s a visual treat that always draws admirers, making ‘Not Too Blue 2’ a true standout on the road.
This rig’s level of detail and craftsmanship is nothing short of extraordinary. The front and rear fenders boast the color-shifting paint, seamlessly blending with the truck’s overall blue exterior. What’s particularly impressive is the method by which these fenders are mounted. Custom-made stainless steel brackets mount the fenders independently, a meticulous touch that showcases Rob’s dedication to perfection.
Beyond the paint job, ‘Not Too Blue 2’ features a host of custom additions that make it an actual work of art. The Dynaflex stacks and Lifetime Nut Covers steps, all in stainless steel, add to the truck’s lustrous appearance. Glass lights installed underneath the truck illuminate the road uniquely and eye-catching. At the same time, a chrome package on the 565-horsepower Cummins X15 engine is both functional and stylish.
Inside the cab, the attention to detail continues. PPG Harlequin paint adorns the dash and even the cups in the cup holder, creating a harmonious visual experience. The door panels are also treated to this mesmerizing paint scheme, ensuring the interior is as captivating as the exterior. The Kenworth Seattle Package, which includes several enhancements not typically found in standard Kenworth interiors, elevates the overall comfort and aesthetics of the cabin.
Rob Harris may now only haul part-time due to a recent shoulder replacement, but his passion for trucking and his commitment to excellence are as strong as ever. Despite owning ‘Not Too Blue 2’ for just two years, he’s only clocked 27,000 miles on it, underlining its status as a showpiece rather than just another workhorse.
‘Not Too Blue 2’ is more than just a truck; it’s a work of art on wheels, a testament to the dedication and passion of Rob Harris and his family’s legacy in the trucking industry. With its mesmerizing color-changing paint and meticulous customizations, this Kenworth W900L is a true showstopper, capturing the spirit of innovation and style that defines the trucking world. As ‘Not Too Blue 2’ continues to turn heads on the open road, it serves as an inspiration to truck enthusiasts and a reminder that in the world of trucking, the sky’s the limit when it comes to creativity and craftsmanship.
More photos and our thanks to “Custom Rigs.”
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